Our Team

Graham Lovelock

Graham Lovelock FOUNDER

Executive Producer (Administration & Governance)

Graham is a skilled strategic communications specialist offering more than 20 years direct experience across a range of community service sectors including retirement living, aged care, community health, Aboriginal health, disability and the arts.

With his broad understanding of the community services sector, Graham appreciates the key drivers that underpin the planning and delivery of community projects while balancing the financial priorities that often require an innovative approach to implementation of a program or campaign.


Graham has specialist skills in project feasibility, grant seeking/acquittal, project planning, and program management in addition to working knowledge of organisational governance, strategy and accountability from a non-profit context.

Graham is a classically trained musician and a graduate of WAAPA in music teaching. While he no longer directly pursues music professionally, he maintains a keen involvement in Perth’s music sector and has a long-standing involvement with Musica Viva Australia (MVA) both in WA and at a national level. He has served on the WA Committee of Musica Viva as President and/or Vice-President, as a Director on the MVA Board and is currently a WA Representative on the National Members Council of Musica Viva Australia.

Ali Welburn

Ali Welburn FOUNDER

Executive Producer (Programming & Marketing)

Ali brings to the table more than 25 years experience working in the arts sector. Working across a range of genres but pre-dominantly in the performing arts, she has worked in various roles with: Perth Theatre Company (from its inception), Barking Gecko Theatre Company, ABC Radio, Lawrence Wilson Art Gallery and UWA Publishing to name a few.

In 2011 she established Limelight Consulting; a bespoke Arts PR and Marketing consultancy and has gone on to complete events, communications and producing contracts with local, national and international companies and artists including; Australian Performing Arts Centres Association, Room 8 & Duet Productions, Australian Dance Awards in 2012 & 2016, Tura New Music, David Helfgott, The Blue Room Theatre, Pride WA, Fringe World and STRUT Dance.

Ali also loves being in a classroom with new and emerging arts practitioners and has just celebrated 10 years as a sessional academic teaching arts management at WAAPA. She has served on a number of arts boards and as a peer assessment panelist for the then Department Culture and the Arts, but has recently dedicated her time to one on one mentoring and developing the Perth International Cabaret Festival.